End-to-end product design & UX strategy / Fintech 0-to-1

E-Wallet: Building a Trusted P2P Platform

A mobile fintech platform designed from the ground up for fast P2P payments and real-time financial visibility.

+38% onboarding-25% transaction time+42 NPS

The
Problem

Complex compliance steps caused onboarding drop-off, while slow and error-prone transaction journeys reduced activation, trust, and repeat use.

  • Too much information requested upfront
  • Transaction delays and errors reduced confidence
  • Limited financial visibility caused hesitation

Key
Insights

Users preferred guided, fast flows over flexible but complex interactions.

  • Reduce onboarding friction without losing compliance
  • Make transaction states and financial activity visible
  • Keep critical actions clear and predictable

My Role &
Ownership

Led UX strategy and product design from 0 to 1, owning onboarding and transaction experiences with product and engineering partners.

  • Defined scalable workflows across onboarding, transactions, and account systems
  • Balanced hands-on design with cross-functional decisions
  • Established design patterns for future product growth

Constraints &
Complexity

  • Compliance-heavy KYC and verification flows
  • Balancing transaction speed with security cues
  • Building trust in a new financial product
  • Scaling patterns across future features

Key Product &
UX Decisions

  • Simplified KYC using progressive disclosure
  • Reduced steps and cognitive load in transaction flows
  • Designed trust-building patterns for financial clarity
  • Built reusable components for future expansion

User Flow
Transformation

Mapped drop-offs and iterated the onboarding and transaction journeys through usability feedback and rapid prototyping.

Sign upVerify identitySet up walletSend or payConfirm statusReview activity

Experience
Highlights

  • Simplified onboarding to improve completion
  • Faster transaction flows with clearer actions
  • Real-time financial visibility to build confidence
  • Mobile experiences for wallet, QR payments, and spending insights

Product experience

High-Fidelity Screens & Key Flows

Onboarding, wallet overview, P2P transfers, QR payments, spending, and split bills.

01 / Onboarding

KYC & account setup

02 / Wallet

Balance & activity

03 / Payments

Transfer & confirmation

Results &
Impact

  • +38% onboarding conversion
  • -25% transaction time
  • +42 NPS
  • Improved consistency and cross-team adoption through a scalable design system
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